A clear, simple roadmap to profound change

What if you could talk to your child’s future self, 40 years from now, and ask them what they most needed?  Joe’s method begins inside the mind of the difficult child and moves forward from there.  He teaches parents a step-by-step action plan that works. 

Joe Newman works with parents to build a scripted behavior plan to meet their needs.  The plan always has two layers.  Clear action steps parents follow in moments of conflict or difficulty - the structure.  And specific language to use within the structure – the relationship.  These two parts come together to form a scripted protocol.  Joe coaches the parents to use the script like a director coaching lines and stage direction. 

It’s amazing how much calmer parents become when they have a clear, agreed-upon set of steps to follow and they can stop guessing about the right thing to say and do during stressful moments.

As parents apply the scripts they begin to experience a new way of being with their children.  These experiences transform their understanding of, and relationships with, their children.  

Identity, Decision-Making, Self-Control


How a child perceives themselves in relation to parents and those around them is a primary motivation at the root of behavior.  

But these identities can be positive or negative depending on the situation.  Children who feel more powerful or important than adults are plagued by anxiety that drives them to act out, defy and manipulate others.  In school and social situations, a child who identifies as "Luke Skywalker" will be motivated by gaining approval, a child who identifies as "Darth Vader" is motivated by demonstrating power. The strategies that motivate Luke will backfire with Darth.

Learn to develop relationships that feed the positive identity and motivate the positive behaviors you want to see with the Raising Lions Method.


Research shows that children are constantly collecting data from, and drawing conclusions about their interactions. The mental models they form as a result of their observations can be understood as "Cognitive Road Maps."

But the stated rules about right and wrong and the explanations that come with these rules are not how most children make their cognitive maps.  As a result, many conventional attempts at curbing unruly behavior can backfire.  Cognitive Road Maps aren't built from words (information) so much as they are built from observed results (actions).

The Raising Lions Method teaches you what kinds of cognitive maps children are actually forming.  And then teaches you how to draw maps to motivate the behaviors you want to see in your children.

Self-Control and Attention Span

Over the last 30 years, more and more children have struggled with self-control, emotional regulation, and attention problems.

But attention and impulse control problems are not simply a function of pre-existing neurology.  Willful and hard to control children successfully avoid doing those things that require extended attention and self-control, and as a result, they don't develop these abilities at the rate they should.

Joe Newman teaches how to get children to do the things they are avoiding, reluctant, or refusing to do. In this way children gradually improve their abilities of self-control and attention.